When Elyse Buchman, owner of The Stony Brookside Bed & Bike Inn, reached out to Weller Smith Design, she, and her husband Marty, had recently purchased property to turn it into the first ever, Bed & Bike Inn on Long Island. They wanted to take their love for biking and create a place where other biking enthusiasts could stay and enjoy the beauty of their area. They came to WSD looking for help to create their brand and online presence, and our team was excited to help develop this unique start-up.
Create a unique brand that would resonate with a specific target audience as well as reflect the personality of the new business owners and their vibrant lifestyle
Design an engaging and fun online presence that will support the brand positioning determined in the branding phase
Develop a mobile-friendly, flexible and easy-to-update website
Research and implement user-friendly Booking solution
After Launch Surprise:
Once the site launched, the new Inn owners booked a wedding and filled booking for the Spring a month in advance!
What we loved about working with the Elyse and Marty:
To bring a full brand to life that has such personality to it, was rewarding and super fun for the WSD team. We love that Elyse and Marty allowed us to get creative. By weaving elements from their brick-and-mortar location into their new digital home, we were able to create a cohesive brand experience across their online and offline spaces. They also gave us the opportunity to try new things and create some pretty cool collateral like bike shirts, signage for the Inn, marketing materials and more.
From Elyse and Marty on working with WSD:
When you are working with Weller Smith Design, you will always feel like you have a whole team behind you. You will always have a resource at your disposal and you will never feel like you are on your own. This team puts you at ease and are easy to work with. They have a great sense of truly understanding your goals and bringing your goals to fruition with creativity, great response time and using the best technology that is available.
Working with WSD was an outstanding experience and they helped us address every potential detail or question before going live. We are constantly complimented on our product, brand and website and we are thrilled to have found WSD!
Our business continues to grow very nicely, and we will continue to use the support of our WSD team for all of our future needs.
Awards and Accolades
We were thrilled to receive a Web Design Award from Graphic Design USA. This was one of our first awards, so we were thrilled to share the news with Elyse and Marty!