A cookbook is one of the few businesses you can hold in your hands…

…and pass down for generations.

Exclusive Offer for Mediavine Creators

WSD Custom Cookbook Publishing Package

Package Includes
Product Strategy
Design
Editorial
Production
Warehousing, Distribution, and Fulfillment placements
Third-Party Referrals

DETAILS
Prices range from $45,000 – $70,000, depending on the type of product and the full scope of work. Prices do not include printing or warehousing fees. While each product is different, custom cookbooks and traditionally printed products will take up to approximately 9 months to produce, and 4 months to print and receive.

EXCLUSIVE OFFER FOR MEDIAVINE CREATORS

FREE Podcast Tour

In addition to a beautiful cookbook, we want to make sure it gets seen and sold!

As a Mediavine creator, you’ll receive a custom podcast tour of 6-10 spots to promote your cookbook.
(Valued up to $1500)

Service Includes:

• A customized podcast strategy by a seasoned podcast placement specialist

• Podcast outreach and placement

• Scripts and strategic talking points tailored to your niche

Cookbook authors deserve more than a book deal…

they deserve ownership of their ideas, their audience, and their revenue.

cozy cook, mindful indian meals, flavor madness lauren allen, sip and feast, asian paleo

This Is For You If…

Happy Clients

“My favorite part was the bi-weekly calls I had with LeAnna and Erin. Not only were they fun, but they were also extremely helpful, and were a huge part of keeping me on track and helping my stressed-out brain stay somewhat calm. These calls were also where I was able to see the creative process unfold, and I loved seeing how this book came together and blossomed as the weeks went by.”
—Melanie Gunnell, author of Mel’s Kitchen Cafe Cookbook

“Working with LeAnna and the WSD team was absolutely wonderful and I can’t recommend them enough! Their designs are beautiful, their editing is excellent, their organization is outstanding, their communication is prompt and professional, and I always felt like they are on top of everything. If I self-publish more books, I will absolutely use them again.”
—Maya Krampf, author of Easy Keto Carboholic’s Cookbook

“We were debating whether to work with a traditional publishing house and agent or to self-publish. Weller Smith Design gave us the confidence that they could help us design and self-publish a beautiful book, and that we had control over the content.”
—Lauren Allen, author of Tastes Better from Scratch Cookbook

How We Work

Our 4-D Process

DEFINE: Dig deep into your vision, brand, and revenue goals.
DEVELOP: Create a master plan for editorial, design, and production.
DESIGN: Turn your content into the product of your dreams.
DEPLOY: Get these books into your customer’s hot hands.

About LeAnna

LeAnna is the owner and executive creative director at Weller Smith Design, an award-winning boutique design agency. She is the creator of Productologie by Weller Smith Design® and is also the host of the Creatively Speaking with Weller Smith Design. She has more than 22 years of experience in the design and publishing industries. She started her career in the corporate and cultural space designing advertising and event materials for The Met, Museum of Natural History, The Morgan Library, and more. She then moved into the publishing space at Artisan Books, working on cookbooks and illustrated coffee-table books. Her career also includes work for Food & Wine Magazine and other Amex publications, along with publishers such as Abrams Books; Skyhorse; Stewart, Tabori & Chang; Lyons Press; Countryman Press; Rizzoli; and Workman.

With a focus on cookbook design, she currently helps culinary clients self-publish high-quality custom cookbooks. She shepherds them through the entire process, from product strategy to design, production, warehousing, fulfillment, and distribution.

Learn More About the Weller Smith Design Team >